ISA

Welcome to World Federation of Advertisers page.

2022

WFA webinars for Sep & Oct 2022.

WFA Global Marketer Week 2022 | The Big Debate Highlights: Marketing today and sustainability

WFA Global Marketer Week 2022 | Raja Rajamannar, Mastercard: Metahuman

WFA Global Marketer Week 2022 | Sir John Hegarty: The Business of Creativity

WFA Global Marketer Week 2022: Conny Braams, Unilever: The Internet of People

Media Contract Guidance Webinar - Global Best Practice

Navigating global media demand & Pricing 2022, 2023 & beyond

Editors pick of WFA webinars of 2021

Marketing in the Metaverse_Open for WFA members

2021

2021 Impactful WFA webinars Provided by ISA

WFA led Planet Pledge is a CMO led framework designed to galvanise action from brand owners to help make marketing part of the solution

Diversity, Equity & Inclusion (DEI) survey report

Global Alliance for Responsible Marketing

The GARM Brand Safety Floor & Sustainability Framework

GARM aggregated measurement report (Vol 1)

WFA reports and content

Media auditing in APAC_5 things from WFA

2020

WFA/EACA Global Guidelines on Pitching

NGOs call for end to surveillance-based advertising